Big Data in the Healthcare & Pharmaceutical Market Key factors of long term success

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Big Data” originally emerged as a term to describe datasets whose size is beyond the ability of traditional databases to capture, store, manage and analyze. However, the scope of the term has significantly expanded over the years. Big Data not only refers to the data itself but also a set of technologies that capture, store, manage and analyze large and variable collections of data, to solve complex problems.
Amid the proliferation of real-time and historical data from sources such as connected devices, web, social media, sensors, log files and transactional applications, Big Data is rapidly gaining traction from a diverse range of vertical sectors. The healthcare and pharmaceutical industry is no exception to this trend, where Big Data has found a host of applications ranging from drug discovery and precision medicine to clinical decision support and population health management.
SNS Telecom & IT estimates that Big Data investments in the healthcare and pharmaceutical industry will account for nearly $4.7 Billion in 2018 alone. Led by a plethora of business opportunities for healthcare providers, insurers, payers, government agencies, pharmaceutical companies and other stakeholders, these investments are further expected to grow at a CAGR of approximately 12% over the next three years.
The “Big Data in the Healthcare & Pharmaceutical Industry: 2018 – 2030 – Opportunities, Challenges, Strategies & Forecasts” report presents an in-depth assessment of Big Data in the healthcare and pharmaceutical industry including key market drivers, challenges, investment potential, application areas, use cases, future roadmap, value chain, case studies, vendor profiles and strategies. The report also presents market size forecasts for Big Data hardware, software and professional services investments from 2018 through to 2030. The forecasts are segmented for 8 horizontal submarkets, 5 application areas, 37 use cases, 6 regions and 35 countries.
The report comes with an associated Excel datasheet suite covering quantitative data from all numeric forecasts presented in the report.
Topics Covered
The report covers the following topics: 
- Big Data ecosystem
- Market drivers and barriers
- Enabling technologies, standardization and regulatory initiatives
- Big Data analytics and implementation models
- Business case, application areas and use cases in the healthcare and pharmaceutical industry
- Over 40 case studies of Big Data investments by healthcare providers, insurers, payers, pharmaceutical companies and other stakeholders
- Future roadmap and value chain
- Profiles and strategies of over 270 leading and emerging Big Data ecosystem players
- Strategic recommendations for Big Data vendors, and healthcare and pharmaceutical industry stakeholders
- Market analysis and forecasts from 2018 till 2030
Forecast Segmentation
Market forecasts are provided for each of the following submarkets and their subcategories:
Hardware, Software & Professional Services
- Hardware
- Software
- Professional Services
Horizontal Submarkets
- Storage & Compute Infrastructure
- Networking Infrastructure
- Hadoop & Infrastructure Software
- SQL
- NoSQL
- Analytic Platforms & Applications
- Cloud Platforms
- Professional Services
Application Areas
- Pharmaceutical & Medical Products
- Core Healthcare Operations
- Healthcare Support, Awareness & Disease Prevention
- Health Insurance & Payer Services
- Marketing, Sales & Other Applications
Use Cases
- Drug Discovery, Design & Development
- Medical Product Design & Development
- Clinical Development & Trials
- Precision Medicine & Genomics
- Manufacturing & Supply Chain Management
- Post-Market Surveillance & Pharmacovigilance
- Medical Product Fault Monitoring
- Clinical Decision Support
- Care Coordination & Delivery Management
- CER (Comparative Effectiveness Research) & Observational Evidence
- Personalized Healthcare & Targeted Treatments
- Data-Driven Preventive Care & Health Interventions
- Surgical Practice & Complex Medical Procedures
- Pathology, Medical Imaging & Other Medical Tests
- Proactive & Remote Patient Monitoring
- Predictive Maintenance of Medical Equipment
- Pharmacy Services
- Self-Care & Lifestyle Support
- Digital Therapeutics
- Medication Adherence & Management
- Vaccine Development & Promotion
- Population Health Management
- Connected Health Communities & Medical Knowledge Dissemination
- Epidemiology & Disease Surveillance
- Health Policy Decision Making
- Controlling Substance Abuse & Addiction
- Increasing Awareness & Accessible Healthcare
- Health Insurance Claims Processing & Management
- Fraud & Abuse Prevention
- Proactive Patient Engagement
- Accountable & Value-Based Care
- Data-Driven Health Insurance Premiums
- Marketing & Sales
- Administrative & Customer Services
- Finance & Risk Management
- Healthcare Data Monetization
- Other Use Cases

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