Global Small Boats Market Growth and Forecast up, 2018 - 2024

Worldwide markets are poised to achieve continuing growth as small boats markets respond to the advantages brought by using new materials and demand from middle class people seeking safe, fun recreation. 

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Small boat competitive positioning to achieve competitive advantage is accomplished by successful introduction of new product offerings. The ability to meet customer expectations depends on appropriate feature function packages and effective pricing strategies.

Small boat customers rigorously evaluate manufacturer quality, capability to innovate, and availability of new products when making purchasing decisions. 

Figure 1. Small Boat Vendor Competitive Positioning 

Introduction of new products

Work to understand customer expectations

Listen to customers

Support ability to meet customer expectations

Offer variety of feature function packages

Implement effective pricing strategies.

Understand that small boat customers rigorously evaluate manufacturer quality

Provide capability to innovate

Provide availability of stream of new products 

Global small boat market is forecast to grow at 7% through 2024. Some companies and some segments grow significantly faster. A $8.7 billion market worldwide in 2017, the small boats markets market has evolved steadily. It is expected to reach $13.8 billion by 2024.

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Companies Profiled

Market Leaders

• Brunswick

• Groupe Beneteau

• Yamaha

• Correct Craft

• Malibu Boats

• MasterCraft

• Porter

• Stellacan

• Grady White

Key Topics

• Small Boats Markets

• Customizable Wave

• Sport Power Boats

• Fishing Motors

• Power Boats

• Large Sail Boats

• Yachts

• Racing Sailboats

• Personal Craft

• Inflatable

• Fiberglass